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Marketing Matters at Coldwell Banker Legacy

Marketing Matters!

Finding a buyer for your home requires much more than just an ad in the newspaper and a “For Sale” sign in the yard. Our marketing system includes the latest in both tools and technologies. Coldwell Banker Legacy has more marketing resources than any other company.

Mall Marketing


ONLY Coldwell Banker Legacy holds your house open at the malls...

  • We expose your home to up to 45,000 mall visitors each day.
  • Buyers can view digital color photos of your home and a recent edition of our TV Home Show.
  • They can also obtain free Mortgage information to help them with the purchase of your home.

TV Home Show


See your home on TV!

  • The Home Show is New Mexico’s most watched Real Estate program.
  • Over 50,000 “showings” each week.
  • Your home tour would be broadcast at the malls and replayed daily for 6 more weeks.

Television offers the strongest impact of all mass media.


KRQE TV - SUNDAYS at 9:30 AM

Internet Marketing


www.cblegacynm.com

  • We average over 41,000 unique visits per month.
  • Buyers can view your home on the Coldwell Banker Legacy website with just a click of a mouse.
  • Optional TV Home Show Video Tour or 360° photography.
  • Your home will appear on coldwellbanker.com, realtor.com and google.com.

Welcome Home Magazine


  • Albuquerque’s largest full-color real estate magazine.
  • Every Coldwell Banker Legacy listing in every issue.
  • Distributed to over 400 locations area wide.

The Real Estate Show


770 KKOB Radio, Albuquerque’s most popular talk radio station.


Co-hosted bi-weekly by Peter Parnegg at 9:00 AM on Saturday.

The Power of Coldwell Banker


The value of “brand” familiarity benefits you everytime a buyer sees your listing. Coldwell Banker Legacy has been in business since 1955. We are Albuquerque’s oldest real estate company.

Relocation


With Coldwell Banker’s 85,000 sales associates and the power of Cendant Mobility, the likelihood of a transferee being sent to our company is extremely high.

  • 100,000 buyer referrals a year.
  • 20,000 communities.
  • North America’s top corporations relocate thousands of employees through Cendant Mobility.
  • View our Community Info Guide!

Concierge



An exclusive service designed to help you manage the details of home buying and selling.

Moving is complicated. There are just no ifs, ands or buts about it. In order to help you with the hundreds of details involved in a successful move, we provide a personal service known as Concierge. If you want a recommendation for a painter, we will help you with anything concerning your house, and it doesn’t even have to be when your are moving. Call us even years after your move.

In other words, think of Concierge as the ultimate home resource. Anytime you are stuck, call us and we will help. Our goal is to have you as a customer for life. We are going to earn that privilege by giving you great service.

Visit our Concierge section!

Previews Properties


The finest luxury marketing resource available. . . Previews.

Previews Exceptional Properties sells more million dollar homes than any other real estate company in the world.

Listing Exposure


Potential buyers introduced to your listing by Coldwell Banker Legacy:


Our exclusive marketing systems provide more exposure in selling your home!

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